White Deer Group asked Jonathan Barber, Managing Partner of Charlotte-based Franchise.Law, to give us three legal franchising tips that he thinks every concept should do prior to franchising their...
This is a companion piece to Three Legal Tips to Consider Before Franchising Your Business and Three Financial Considerations for Emerging Franchise Systems. There’s a ton of information out...
Every Brand Needs A Single Source of Truth The biggest threat to consistent messaging is content re-use, and every concept re-uses content. Multiple guides and playbooks (Operations, Training, Store...
Ready to franchise? Great. Let’s talk franchise operations manual for your FDD. Most new concepts automatically assume they are the best authority to document their processes, and to write...
Every new franchise has to worry about how they set franchisees up for success, and that includes what kinds of materials they’ll provide to communicate critical operational procedures in...
Almost always business documentation is static, written once and put on a shelf. That’s not to say you don’t revisit it from time to time, most people do. But they do it after a certain...
7 Tips to get people to read your manuals, guides, and policies If you work in IT or have manned a support desk, you have probably muttered – or at least thought to yourself – RTFM. If...
Your content strategy is affected greatly by your frequency of change. Static policies that only get updated once a year are pretty simple to maintain. But when you have a manual of, say, 100...
If you’re even thinking of franchising your business, you already know the answer to the question: Why do I need a franchise operations manual? Because it’s mandatory for your Franchise...