Content Chaos and How to Contain It
Every organization experiences Content Chaos in some form, to some degree, over the course of a year. The question is how well they deal with it, either preventatively or when it arises. Clients have...
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content management
Nine Content Practices
Managing a content library is different – more involved – than creating a single manual, policy, or guidebook. And to effectively manage a library – an intranet, a website,...
Future-Proof Your Organization’s Content
You can significantly reduce your team’s workload – and increase the quality of your content – by future-proofing your company’s documentation. So what does it mean to future-proof?...
Managing Manuals for Multiple Brands
Every Brand Needs A Single Source of Truth The biggest threat to consistent messaging is content re-use, and every concept re-uses content. Multiple guides and playbooks (Operations, Training, Store...
How Do I Write a Franchise Operations Manual?
Ready to franchise? Great. Let’s talk franchise operations manual for your FDD. Most new concepts automatically assume they are the best authority to document their processes, and to write...
RTFM: Why People Don’t “R” Your “FM”
7 Tips to get people to read your manuals, guides, and policies If you work in IT or have manned a support desk, you have probably muttered – or at least thought to yourself – RTFM. If...
Why Do I Need a Franchise Operations Manual?
If you’re even thinking of franchising your business, you already know the answer to the question: Why do I need a franchise operations manual? Because it’s mandatory for your Franchise...
Content Strategy – Multiple Authors
An operations manual is a large document, hundreds of pages, usually. So it’s pretty common to spread the work around, multiple people are responsible for smaller sections which are later...
Content Strategy – Multiple Audiences
Content management is simple when everyone who reads your document is the same. A school policy that students wear uniforms, for example, is pretty simple to write: this is the rule, this how we...