Content Chaos and How to Contain It
Every organization experiences Content Chaos in some form, to some degree, over the course of a year. The question is how well they deal with it, either preventatively or when it arises. Clients have...
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content strategy
Nine Content Practices
Managing a content library is different – more involved – than creating a single manual, policy, or guidebook. And to effectively manage a library – an intranet, a website,...
Future-Proof Your Organization’s Content
You can significantly reduce your team’s workload – and increase the quality of your content – by future-proofing your company’s documentation. So what does it mean to future-proof?...
RTFM: Why People Don’t “R” Your “FM”
7 Tips to get people to read your manuals, guides, and policies If you work in IT or have manned a support desk, you have probably muttered – or at least thought to yourself – RTFM. If...
Content Strategy – Multiple Authors
An operations manual is a large document, hundreds of pages, usually. So it’s pretty common to spread the work around, multiple people are responsible for smaller sections which are later...
Content Strategy – Multiple Audiences
Content management is simple when everyone who reads your document is the same. A school policy that students wear uniforms, for example, is pretty simple to write: this is the rule, this how we...
How a Global I.T. Project Management Team Manages Change
Strategic content helped a project management team build credibility, reduce change, and deliver projects more quickly, with better results. Turns out, the key to managing change was to prevent it.
Six Analog Content Management Tips for a Digital World
Good content marketing starts with good content management. And that starts with good information architecture. If landing pages never change, if your company never grows, if you never re-use content...